Preschool's revenues were also on the incline, rising five per cent to US$123.9 million, led once again by Play-Doh, while the outstanding players in the company's Games category were Pie Face, Yahtzee, Duel Masters, Bop It and Simon pumped revenue growth of eight per cent to US$227.7 million.
Despite reported to have a better-than-expected quarterly profit and revenue, the company's earnings took a slid down the graph.
Sales of toys aimed at boys, the group's biggest market, and accounting for 40% of the business, rose just 6% at constant currency rates compared with double-digit rises in the previous quarter.
Hasbro's girls category revenue meanwhile surged 35 per cent to $172.3 million, while the boys category rose four per cent with strong sales for Nerf and Star Wars as well as the recent addition of Yo-Kai Watch.
The toymaker reported on Monday that second-quarter revenue grew by 10 percent, to $879.9 million, from a year ago, largely on demand for girls' toys. Wall Street expected sales and earnings of $878.9 million and 39 cents a share, respectively.
The Disney connection has been a particular boon to Hasbro, which began making Disney Princess and Frozen products earlier this year after acquiring the rights to the lines in 2014.
"We have positive momentum in both the United Kingdom and Europe heading into the second half of the year", he said. Entertainment and licensing segment operating profit jumped 86 percent to $13.8 million.
Goldner said Hasbro would stop selling Jurassic Park toys from the end of 2017 after failing to come up with a "mutually beneficial financial arrangement" to do so.
Hasbro has the toy rights to Disney's "Star Wars" franchise and its Marvel films while Mattel owns the toy rights to Time Warner's DC Comics. We look for boys toys to benefit from the global box office success of Captain America: "Civil War along with carryover for Star Wars products".