Kelly was to be the host of a gala to benefit the Sandy Hook Promise Foundation, but was uninvited after news of the segment began to spread.
If this had been a "60 Minutes" interview, Jones did enough shuffling to look plenty squirrelly, without delivering what might be called a classic Mike Wallace moment.
The website Media Matters, which has been critical of Kelly in the past, said "it could have gone worse", noting, "The segment benefited from devoting very little time to Kelly's interview with Jones, minimizing his opportunity to appeal to her audience".
Jones has claimed 9/11 was an inside job, perpetrated the debunked Pizzagate story - though he has since apologized for doing so - and has enraged parents of the children murdered in the Sandy Hook massacre by calling it a hoax. "But then you look at all the other evidence on the other side, I could see how other people believe that nobody died there". NBC News went aggressively on the defense, trotting out elder statesman Tom Brokaw to read an essay about the need to interview characters like Jones, due to the reach of their "poisonous claims". "Over the last few days, we have listened intently to Sandy Hook parents [and] considered the deep emotions from the wounds of that day that have yet to heal", she wrote.
Kelly drew 6.2 million viewers to her interview of Vladimir Putin during her show's June 4 debut. An unaired segment obtained by Huffington Post showed Kelly telling him that "virtually every person we have met on the street says what they respect about you is they feel that you have returned dignity to Russian Federation". In the conversation, Kelly was heard promising she would not portray him as "some kind of boogeyman".
The Kelly interview was a "heavily edited overview of who Jones is", according to New York Magazine. Her star power had grown after she challenged Trump during a 2015 Republican debate on his history of sexist remarks and the candidate responded with a series of angry tweets and other comments, sometimes crude and personal, and boycotted a later debate because she was one of the moderators.