Taylor Swift First Day Sales Top 717K, Tour Announcement Planned

Screengrab via TaylorSwiftVEVO  YouTube

Screengrab via TaylorSwiftVEVO YouTube

Accompanied by a cellist, an acoustic guitarist and the four singers, she threw the song's lyrics, interpreted by many as being about her public beef with Kanye West and Kim Kardashian, into stark relief.

Ms. Swift on Friday released "Reputation", her sixth studio effort, for sale only; it wasn't made available on streaming services, such as Spotify AB or Apple Inc.'s Apple Music.

She additionally wrote a heartfelt letter to fans in Reputation's album booklet. "The world moves on, another day, another drama, drama/But not for me, not for me, all I think about is karma", she practically yells over the loud production. "My reputation has never been worse", she repeats throughout "Delicate".

One thing, music aside, that we were somewhat surprised by was her not appearing in a sketch during the first half of the show - given her level of fame, you have to think that something was pitched to her in there.

"On the other side of the coin, my mistakes have been used against me, my heartbreaks have been used as entertainment, and my songwriting has been trivialised as "oversharing".

"Let me say it louder again, louder for those in the back..."

She then chose "Call It What You Want" as her second performance.

She focused on her delivery (a tough feat, her mic was bedazzled with a enormous rhinestone snake), and you could read her lyrics in her facial expressions as she bounced through the track.

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