Apple is launching medical clinics

Apple is reportedly launching primary-care centers for employees.                  James Martin  CNET

Apple is reportedly launching primary-care centers for employees. James Martin CNET

Without any fanfare, Apple has quietly rolled out a website trumpeting a new healthcare initiative called the AC Wellness Network that will service the company's 80,000 US -based employees and their families. Among the current listings are a primary-care physician, acute care physician, nurse practitioner, and phlebotomist for on-site blood testing. The roles indicate this is hardly a standard company clinic where employees can run up for flu shots.

"The centres offer a unique concierge-like healthcare experience for employees and their dependents". To be specific, one is located north of its Cupertino HQ, and the other will be build inside its "spaceship" Apple Park headquarters. To realize that goal, the company is slated to open up its own health care clinics dubbed AC Wellness.

The report said Apple is aiming to appeal to as many consumers as possible with its new offerings, which is also said to include an upgraded model that isn't as large.

Jobs advertised include a "Behavioural Health" partner, meant to help "patients improve health and wellness through sustainable behaviour change"; a phlebotomist, tasked with doing blood draws from patients to help diagnose illness; and a clinical exercise coach. Apple describes AC Wellness as an "independent medical practice dedicated to delivering compassionate, effective healthcare", and recruiting pages reference "beautiful and seamless technological experiences" as part of the practice's philosophy. The program, called AC Wellness, is launching this spring with two clinics in Santa Clara County.

They will, the organization says, give a "novel attendant like social insurance encounter" that is "empowered by innovation".

Apple is taking the necessary steps to not only be known for their electronic devices but also health care services that will be available to their thousands of employees. A month ago it announced a company with J.P. Morgan and Berkshire Hathaway that will focus on improving healthcare quality and costs for their US employees.

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