Holi, the popular Hindu spring festival of colours, is observed in India at the end of the winter season on the last full moon of the lunar month.
Each colour carries a symbolic meaning: red signals love and fertility, yellow the healing spice tumeric, blue represents the Hindu God Krishna and green means new beginnings.
Many took to Twitter to deliver Holi messages.
Notwithstanding the cold morning, people in large numbers came out on streets and celebrated the festival in Himachal Pradesh.
The festival of colours was also celebrated with fervour in Punjab and Haryana, and the states' common capital Chandigarh. The first evening is known as Holika Dahan or Chhoti Holi and the following day as Holi, Rangwali Holi, Dhuleti, Dhulandi, or Phagwah.
Why do people celebrate the Holi festival?
WINTER clears away for spring, what better way to celebrate the end of winter than with one of the world's most exuberant events.
Students of Gandhi Bhawan Primary School in Lautoka celebrated Holi, most commonly known as the "Festival of Colours", yesterday.
It's basically a frenzy of covering anyone and everyone in the vicinity with coloured powder and water by any means possible, including water balloons and water guns. I remember my mother asking both me and my sister to apply a coconut-based hair oil generously on our hair before we went out to play with colours.
It is also celebrated in Nepal and south Asia. "It is a festival that symbolises harmony and brotherhood", he said.
Today's Google Doodle provides a snapshot of Holi celebrations.
Even politicians and celebrities also did not remain far off from the revelry of the day.
What are the mythical roots of Holi?
The festival brings together everyone as equals - children can douse their parents and grandparents in water and women can splash men with colour.
On this day, the mythological "Holika" is said to have died. Attractive organic colours, water game are must with the special taste of festival snacks and drink for making the festival of holi happening. His son, Prahlad, wasn't convinced and kept worshipping Lord Vishnu. Prahlada's father and aunt opposed his religious faith, and as punishment made him sit in the middle of a raging bonfire.