There's a new development in the story we've been bringing you about Morgan Freeman voicing ads for TransLink.
VANCOUVER-TransLink is halting the use of Morgan Freeman's voice in transit announcements after allegations surfaced Thursday that the actor behaved inappropriately toward women and harassed them. TransLink, the city's transportation agency, has announced that Freeman has recorded a series of transit announcements that commuters will hear on buses and SkyTrain stations.
The future of the advertising collaboration between TransLink and Visa is unclear, with Translink stating it would be in touch with Visa to determine the campaign's future.
After the allegations were made public, Freeman issued a statement through his publicist apologizing to anyone who may have felt "uncomfortable or disrespected" by his behaviour, saying that was never his intent.
Freeman's long-standing relationship with VISA has come to an end, as the credit card company severed ties following eight women accusing the Oscar-winner of various levels of inappropriate behavior. One production assistant on the set of Going In Style claimed the Academy Award-winning actor allegedly repeatedly tried to "lift up my skirt and asking if I was wearing underwear".
It's unclear if the ads will continue to run if Visa chooses to move forward with Freeman, but Drews says this will also be part of discussions.
"Good news, Vancouver. Starting today, you can now tap your Visa to go anywhere TransLink takes you", Mr. Freeman says in one clip released earlier this week by TransLink.
Visa Canada said in a statement Thursday that it is "aware of the allegations that have been made" against Freeman. "At this point, Visa will be suspending our marketing in which the actor is featured", the statement reads. Even Seth Rogan has already offered himself up. "Let's DM and talk", TransLink's official twitter account replied.