YouTube Music, a New Streaming Service, to Launch May 22

Rapper Cardi B at the Costume Institute Gala at The Metropolitan Museum of Art

Rapper Cardi B at the Costume Institute Gala at The Metropolitan Museum of Art

The company even started offering a four-month free trial of Google Play Music and YouTube Red last month, which seems inexplicable now that YouTube Music is officially a thing.

What the hell is YouTube Music, you ask?

With YouTube Music, you have free and paid tiers. YouTube is where artists and fans connect: creating and discovering a world of music.

However, with YouTube's backing, you also get access to millions of music videos.

The new YouTube music subscription service - previously codenamed "Remix" - has been confirmed and will launch in five markets next Tuesday (May 22). YouTube Red effectively replaced YouTube Music Key back in 2015, so we've nearly gone full circle. "It's a little bit of an art and not a science, because you might be using YouTube to research something, and we really want to be playing things you want", he said. With YouTube Music, users will be able to search for artists and songs, both recorded and live.

So what is YouTube Music exactly?

Like Google's messaging focus, YouTube's efforts to spin out successful streaming and music products has felt confusing and haphazard.

"YouTube in general is where most music is consumed". At the airport? We'll recommend something relaxing before the flight.

Thousands of playlists built to help you discover new music.

YouTube Premium includes ad-free, background and offline across all of YouTube, as well as access to all YouTube Originals including Cobra Kai, Step Up: High Water and Youth & Consequences.

The ad-free version of the service, called YouTube Music Premium, will cost $10 a month and will eventually replace Google Play Music.

YouTube Music will launch in the U.S., Australia, New Zealand, Mexico and South Korea next week (although, in South Korea, the service will only offer the YouTube Premium membership, not YouTube Music Premium).

The app's home screen will offer customisable videos and music options, based on location, surroundings and listening/viewing history.

According to the report, YouTube is going to rebrand Red as YouTube Premium, and it will cost $12 per month from next week on.

Fortunately, existing Red subscribers will be grandfathered in to the current rate of $9.99 per month.

YouTube adds that the service will soon be available in Austria, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, Switzerland, and the United Kingdom.

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