Domino's fixes roads in move to "save" pizza

Domino's fixes roads in move to

Domino's fixes roads in move to "save" pizza

Domino's Pizza (now just Domino's) started here in MI in the 1960s, when the state was the center of the automotive universe.

To nominate towns, Domino's customers can visit the Paving for Pizza website and enter the zip code of their city.

Why? To reduce pizza "pizza jostling" and "irreversible damage to your pizza on the ride home", the company says. Domino's has created an interactive experience showing what happens when the delivery driver goes over a pot hole, and it's as bad as you would imagine.

Ann Arbor-based Domino's Pizza launched a rather freaky marketing campaign in which it's working with municipalities around the country to pave potholes.

The company has begun a campaign to help pay for road repairs.

Domino's Pizza is paving streets across America as part of its "Paving for Pizza" campaign.

Domino's Pizza ($DPZ) is filling in potholes in towns across the US with a new '"Paving for Pizza" initiative. According to their report, four crew members worked 10 hours to fix 10 roads. The pizza chain has more than 14,800 stores in more than 85 markets.

And it's supposedly fixed a number of potholes in towns across the United States-including Burbank, California; Milford, Delaware; and Athens, Georgia.

A Domino's website is taking nominations for future fix sites.

Customers can nominate their cities on the Domino's website, reports Yahoo Finance.

Which seems fair enough, really, but does open the door on a worryingly dystopian future where everything has corporate sponsorship, technology runs amok and we have androids and flying cars. "It's wheely important to us!"

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