A heartbreaking photo of the beloved character standing amidst empty shelves with a bright green roller bag has gone viral on social media as former Toys "R" Us kids - majority now adults - mourn the demise of the toy kingdom.
"One day, all of us will get separated from each other".
In March, Toys "R" Us announced its plans to start liquidation nationwide.
This might have been totally a joke but it still shows the impact Toys R Us had on all of us. We will miss our conversations of everything, and nothing, and the dreams we had. "My heart is breaking", Johnpiere wrote with a photo of the store's sale signs.
And the people of the internet are endlessly sad about it, with many taking to Twitter to reveal their heartbreak.
"I'm sad", Tina Ohemenj said.
"I'm never going to have a job like Toys R Us", said long-time employee Patty Van Fossan, 54, from Boardroom, Ohio, who was among a group of workers at protests in NY, fighting for severance that they believe they are owed.
In 1965, Geoffrey the giraffe became the company's mascot, appearing in his first TV commercial in 1973.
It's a shame Toys R Us' doors are closed and the blame can be pointed at a lot of things including mismanaging finances to a drastic degree, but the fact is Toys R Us will be a thing future generations will only hear about in stories about the past.
By the fall of 2017 the company, saddled with $5billion in debt, filed for Chapter 11 bankruptcy protection, but pledged to stay open.