Broadcast viewership for the game dropped by 13 percent, according to The Hollywood Reporter.
Not only did the NFL fail in the offseason to resolve a festering 2-year-old problem with pregame protests, but the league has now reportedly given up entirely on requiring players to stand for the national anthem this year. This is his second season without an National Football League job after his protest-launching moves with San Francisco in 2016.
He made reference to lower ratings on NBC in Thursday (Sept. 6) night's season opener, in which Super Bowl champion Philadelphia Eagles defeated the Atlanta Falcons 18-12.
"Wow, NFL first game ratings are way down over an already really bad past year comparison", Trump tweeted.
Kaepernick, who first kneeled during the U.S. national anthem in 2016 and has not played since January 2017, took to social media to hail the Dolphins duo for their bravery.
President Donald Trump tweeted about the protests Sunday morning. But they were enough to catch the notice of Kaepernick, who saluted the two players on Twitter. However, online sales of Nike apparel and shoes surged in the four days after Kaepernick became the face of a new advertising campaign. Last week, Nike introduced an ad featuring the quarterback and his message: "Believe in something, even if it means sacrificing everything".
On Sunday morning, Trump tweeted a reference to USA television ratings for Thursday's game, which started late due to bad weather.
CBS and Fox, which carried Sunday afternoon's games, did not televise the anthem.
"I don't think that would be the best idea to try to get people to move on from it", he said.