After Google+, Google is Working on Another Social Network

Google’s taking another crack at building a social network

Shoelace is Google’s latest attempt at making a social network that sticks

The Search Engine Giant, Google is testing its new Social Network for offline meetups just like the popular dating app, Tinder. That's just as well since it's only available in NY for the time being, for the objective of testing, with more areas expected to be added over time based on interest in the app. You use it by listing your interests in the app, allowing it to recommend a series of "hand-picked" local activities which it calls "Loops". "One of the many projects that we're working on within Area 120 is Shoelace, an app that helps people meet others with similar interests in person through curated activities", a Google spokesperson told website TechCrunch.

Further, regardless of your friends are using Shoelace or not, you will be able to share your interests with them as well. Not unlike a dating site, users are then "tied" together based on their interests, " like two laces on a shoe".

While Google says it plans to eventually bring Shoelace to cities around the U.S., there seems to be no immediate thoughts of launching the service internationally.

Android Police notes that Shoelace bears a striking similarity to Schemer, one other experimental event organizing app from Google that launched in 2011. Google Plus died the other day, Google Allo too but it seems Google is not giving up yet on social networking.

The new Shoelace Social Network is under its development phase by Google's own 120 Area Product and Development workshop. Shoelaces is an invite-only app/service as of now and has been launched only in NY as of now. They have pattered with select communities for now to test this app. So, wait until Google opens the app for more people.

One noteworthy point of Shoelace is, it's in a testing period and everyone cannot download this hyperlocal social network. We will let you know once the app is available for all. If you're interested in trying it out, just fill in this form.

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